If you need a website that serves people from different countries and speaks various languages, having a multilingual website is just a nice-to-have option; it’s a necessity. If you want to capture clients from Europe, Asia, or the Middle East, building a multilingual website can boost your conversions and user engagement.
Hire a website developer from India who can help you build a multilingual website at an affordable price. In this blog post, we will discuss how website builders in India create multilingual websites and how this affects overall web development costs.
There are two major options that your Indian developer may suggest while building your website. Let’s examine both options so you can choose the best one for you.
Option #1 Google Auto-Translation Tool
The most effective, easiest, and cost-efficient way to create a multilingual website is to integrate Google Translate features. Most Indian website builders advise their international clients with limited website budgets to use Google’s translation tool.
How does it work?
- Your Indian WordPress developer will add a script or code snippet to your website’s header code to display the language dropdown.
- Website viewers can simply choose the desired translation option from the drop-down menu. Once the users choose a language option, they will see the translated content instantly on the same page (without going to a separate page).
Below are the pros & cons of using the Google Auto-Translation tool
Pros:
- It’s quick to implement. No extra plugin is required to add to the website.
- No need for the website owners to prepare content in different languages.
- You can add an option to choose more than 50 languages on your website, almost instantly.
Cons:
- The output (translated text) may not be 100% accurate.
- It’s not advised for businesses that need to show legal information or formal content.
- Since the translated content is displayed on the same page and no new page is created, this option is also not SEO-friendly.
- Since the translated texts are made by a tool, you have no control over them. You have to accept it as it is.
Option #2 Manual Multilingual Setup
The second option that Indian website developers use for creating a multilingual website is to use a manual option. In this case, the translated content for each and every page needs to be added manually.
How does it work?
- Your Indian website developer may use a plugin like WPML on your WordPress site.
- While adding or editing content for any web page or section, you will see multiple versions (according to the number of languages) of each page.
- Users can simply choose the desired language option from the drop-down menu and view the translated page on a separate page.
Pros:
- You get complete control over the translated texts.
- You can modify any word, sentence, or paragraph as per your choice.
- This option is SEO-friendly because each translated page will have a separate URL.
Cons:
- To build a multilingual website with a manual translation option, your web developer may require additional time, which may result in increased development costs for your site.
- You will need to manually prepare the translated content for each page of your website, which incurs an additional cost.
