SEO is one of the best mediums to get quality traffic to your website and grow your sales.
Why SEO & how does it work?
SEO, or search engine optimization, is a long-term strategy that can help you build your brand and increase your sales and traffic over time.
SEO is all about ensuring that people can easily find you when they’re looking for something on Google, Bing, Yahoo, etc.
Search engine optimization (SEO) is the process of optimizing a website to make it rank better in search engines like Google and Bing. This process includes things like writing meta descriptions & titles, optimizing images, and creating backlinks.
SEO is not an expensive affair. If you compare SEO with other marketing or advertising mediums, SEO is comparatively cheaper.
The ROI (Return On Investment) of SEO is also quite good and it provides you with a cost-effective way of reaching out to people in your target audience.
Why should you hire an SEO company in India?
Many people think that hiring an Indian SEO team means you’re getting a low-quality service, but that isn’t true at all. In fact, many of the best SEO companies on the web today are run by Indian SEO agencies.
But not all SEO companies in India are the same. You need to be very careful in hiring an Indian SEO company. But how you can make sure that you engage a reliable yet affordable SEO agency?
Well, in this blog post, we have shared a few important questions that you must ask your shortlisted SEO company in India before you outsource your SEO project to them.
Let’s dive in!
#1 How much is your SEO experience?
The first question that you must ask before you hire an SEO company in India is about their experience.
SEO is a complicated and ever-changing industry. It takes years of experience to understand the ins and outs of SEO.
If you’re looking for an SEO firm in India, make sure they have years of experience and that someone on the team is an expert in SEO.
In order to get good rankings, your SEO team needs to have a good understanding of keywords and how to use them in your content.
They also need to understand the relationship between the keywords and the landing pages you’re sending people to. It’s a lot more complicated than just stuffing a few keywords in your content and hoping for the best.
It’s true that when you have a fixed budget for your search engine optimization campaign, you can consider hiring an Indian SEO company to get started with.
However, if you want to get sustainable results from your search engine optimization campaign, then you must hire only experienced SEO companies in India to get started.
#2 What do on-page SEO activities include?
The search engine optimization process starts with the on-page activities only.
The on-page SEO includes all the activities that are done to optimize a website for the search engines, i.e., the website content, the server-side code, the HTML code, etc.
The on-page SEO is very important to do to optimize a website for search engines.
When you’re building a website, it’s important that you include keywords that relate to your business and what you do in the Meta tags and in the copy of your website.
Now that you know how important on-page SEO is, you must ask your shortlisted SEO company in India about their plan to do the on-page SEO activities on your website.
#3 How is your SEO team formed?
SEO is a team effort. It’s not something any individual or freelancer can do on his own. SEO is a combination of many different elements, including on-page optimization, off-page optimization, social media optimization, keyword research, content creation, content marketing, link building, and everything else you can think of.
The SEO team can be several members like content writers, account managers, social media managers, link building managers, web developers, etc.
If you’re going to hire an SEO company in India, then you should definitely ask them whether they have an in-house SEO team or not.
#4 Do you write blogs for SEO
Blogging is an essential part of your content marketing strategy.
Blogs not only help you rank on higher positions of search engines, but they can also be your best source for quality traffic.
The more often your SEO team posts on your blog, the more often Google will crawl it and the more likely you are to rank on the first page of search results.
If you want to increase the blog traffic, then you need to post blog updates regularly.
Blog management is one of the essential activities of SEO because the search engines like Google like the sites that regularly get updated with new content.
If your website is not updated regularly, then it will be ignored by the visitors and the search engines.
When you hire an SEO agency in India, make sure to ask them if they’ll post pots on your website or not.
#5 How do you build the backlinks?
This is another important question that you must ask your SEO team in India before you hire them.
Creating one-way backlinks is one of the crucial tasks in the SEO process and it must be done efficiently.
There are many ways to build backlinks. A professional SEO team will always build one-way links. They can do this by commenting on your competitor’s blog posts, writing guest posts for your competitor’s websites, linking to your competitor from your own blog posts, and more.
A backlink is a link from another website to your website. There are two types of backlinks: “do-follow” and “no-follow.” A “do-follow” backlink is a link that search engines, like Google, will count toward your search engine ranking.
It’s important to know for you how your SEO company is planning to create backlinks for your website.
#6 What are your SEO charges?
Indian SEO companies are known for their affordable pricing & packages. Therefore, you can expect a low-cost SEO quotation from Indian companies.
In other words, SEO cost in India is one of the major reasons why global companies and small businesses outsource their SEO projects to India.
Although there are many individual SEO freelancers who could quote you as low as $100 per month for your website’s SEO, they are rarely able to get the expected results as we already mentioned that SOE is a team effort.
An SEO company in India can charge you somewhere between $200 to $600 per month depending upon the number of keywords.
At Innomax, our SEO plans start at $199/mo. only in which we cover up to 12 keywords.
#7 Do you have in-house web developers?
This might sound strange but web developers are an integral part of any SEO team. Therefore, you must ask your Indian SEO company before hiring them whether they have in-house web developers or not.
Web developers are an important part of any SEO team because they can help you with your technical SEO.
A lot of SEOs focus on keyword research, link building, and content creation, but website builders can help you with your technical SEO, which is just as important as the other aspects of SEO.
Whether you’re just starting out or you already have an established site, it’s important to know that your web developers can help to optimize your site for search engines in many ways.
There are many SEO activities that a web developer can do.
For example, ensuring the responsiveness of a website, optimizing the loading speed of the website, and enhancing the performance of the website.